Hooray! Strokes guitarist, Albert Hammond Jr. has a new video for his single, “101,” off his solo album, Yours to Keep.
Directed by Patrick Daughters (the man behind the great Yeah Yeah Yeahs’ “Cheated Hearts” and Futureheads’ “Hounds of Love” vids) and shot on location in Los Angeles, it depicts the aftermath of a terrible accident in which Albert gets killed by a car while riding his bike along the 101 freeway in La La Land. The ghost of Albert Hammond Jr. ambles around the city, sadly watches as his bandmates conduct a practice session without him, and eventually re-inhabits his worldly body.
It’s more narrative than any Strokes video I’ve ever seen, which I find pretty charming. It’s nice to see the “softer”, more whimsical side of Albert.
You can also catch it on Albert’s official MySpace page, and check out Albert’s upcoming concert dates. He’ll be supporting Incubus of all bands on their North America tour next year… which… makes… SO MUCH SENSE.