I usually cannot keep up with all the new softer-sounding British bands that are around. There are tons of bands following the footsteps of Travis, Embrace, and Coldplay. See groups such as the guitarless AND bassless songsters Keane, or that dude I keep seeing on MTV commercials, Aqualung.
So whenever I stumble upon a really great song by one of those “quiet is the new loud” Brit bands, I am always taken slight aback. One of those songs was last year’s “Westside” by Athlete. It’s a humorous (ironic?) song about what it’s like to be part of the “glamorous” rock scene.
So based on their good track record, you may as well check out the video for their new warm and inviting love song, “Half-Light”. It features four pasty white guys in a desert and slo-mo video of cute animals. Check it out: Hi RAM | Hi ASX | Lo ASX | Lo RAM